Fairtrade mark

A blue and green circle enclosing a figure holding up an arm, certifying trading terms.

Also known as: Fair trade symbol, Blue and green circle with a person

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Meanings

The Fairtrade mark certifies trading terms — minimum prices and a premium paid to producer organisations — rather than environmental impact. It sits among green marks on the same shelf while making a different kind of claim entirely.

Common modern usageVerified fact
Certifies that a product's ingredients were bought on Fairtrade terms, including a minimum price and a premium paid to the producer organisation.
Contexts: Packaging
Common modern usageVerified fact
Makes a claim about trading terms rather than about environmental impact, which is a different kind of assurance from the ecolabels it shares shelf space with.
Contexts: Packaging

Visual description

A circle divided by an S-shaped curve into a blue upper region and a green lower one, with a black human figure at the centre raising one arm above its head.

Symmetry: none
Orientation: upright
Colours: blue, green, black

Confidence

IdentityModerate confidence: Moderate confidence because the identity is documented in encyclopedic references, but only a single source has been found so far.
Historical originLow confidence: Low confidence because the historical origin is documented in encyclopedic references, but only a single source has been found so far, but early or supporting evidence is limited, but the regional or cultural match to this specific claim is not precise.
Current useModerate confidence: Moderate confidence because the current use is documented in encyclopedic references, but only a single source has been found so far.
Visual matchModerate confidence: Moderate confidence because the visual match is documented in encyclopedic references, but only a single source has been found so far.

Sources

Fairtrade certification
Wikipedia · retrieved 2026-07-31
Tertiary reference. Used for what a mark depicts, who owns it and whether a scheme or regulation stands behind it. Where a regulation is named, it is reported by this source rather than read directly, so no meaning is typed `official` on that basis alone.

Last reviewed 2026-08-01

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Meanings

Common modern usageVerified fact

Certifies that a product's ingredients were bought on Fairtrade terms, including a minimum price and a premium paid to the producer organisation.

Contexts: Packaging

Common modern usageVerified fact

Makes a claim about trading terms rather than about environmental impact, which is a different kind of assurance from the ecolabels it shares shelf space with.

Contexts: Packaging

Confidence

IdentityModerate confidence: Moderate confidence because the identity is documented in encyclopedic references, but only a single source has been found so far.
Historical originLow confidence: Low confidence because the historical origin is documented in encyclopedic references, but only a single source has been found so far, but early or supporting evidence is limited, but the regional or cultural match to this specific claim is not precise.
Current useModerate confidence: Moderate confidence because the current use is documented in encyclopedic references, but only a single source has been found so far.
Visual matchModerate confidence: Moderate confidence because the visual match is documented in encyclopedic references, but only a single source has been found so far.

Sources

Fairtrade certification
Wikipedia · retrieved 2026-07-31
Tertiary reference. Used for what a mark depicts, who owns it and whether a scheme or regulation stands behind it. Where a regulation is named, it is reported by this source rather than read directly, so no meaning is typed `official` on that basis alone.

Last reviewed 2026-08-01