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A pink awareness ribbon, associated with breast cancer.
Also known as: Breast cancer ribbon
The pink ribbon stands for breast cancer awareness and appears on everything from charity pins to consumer packaging. That reach is also the source of a documented criticism — that the ribbon markets products more effectively than it funds research — which the record states rather than avoids.
Signifies breast cancer awareness and support for those affected. In wide use since the early 1990s and now the most recognised of the awareness ribbons.
Its commercial ubiquity is contested. The practice of attaching the ribbon to consumer goods has been criticised as raising more brand value than research funding, and the criticism is well documented rather than fringe.
A recorded and substantial criticism of how the symbol is used commercially, not a dispute about what it means.
A folded ribbon loop with crossed ends hanging below, pink throughout.
One of the awareness ribbons, distinguished only by colour.